Advertising, Marketing & Communications

Melville Holden recommits to Wildcats

Melville Holden has been reappointed as the official motor vehicle partner of the Perth Wildcats until the end of the 2014-15 national basketball league season.

RAC dumps Brand for JWT

One of Western Australia’s biggest advertisers has dumped its long-time advertising agency, The Brand Agency, and awarded its creative account to JWT, a firm that is setting up a new office in Perth t

Guns for Hire adds Baci to growing stable

Perth-based agency Guns for Hire has been appointed to handle the Australian and New Zealand publicity and marketing account for Italian chocolatiers Baci Perugina.

Willie Creek Pearls to sponsor Wildcats

The Perth Wildcats have announced a sponsorship deal with award-winning jeweller Willie Creek Pearls.

Clough going for Glory

Engineering and construction group Clough has signed a two-year sponsorship deal with Perth Glory.

Rinehart's gloves off in Fairfax stoush

Gina Rinehart has thrown down the gauntlet to Fairfax Media in her push for board representation, challenging chairman Roger Corbett to set and meet a share price target of 87 cents by the company's N

Voelte takes reins at Seven West

Everyone thought the resources takeover of the media was going to come via Gina Rinehart’s move on Fairfax.

96FM pips Mix 94.5 in ratings war

Champagne corks are popping at 96FM, with the station managing to beat long-term market leader Mix 94.5 in the ratings, but only just.

Fairfax slashes jobs as Rinehart lifts stake

 Fairfax will slash nearly 2,000 jobs, shut two printing presses and start charging people to view its key websites, in the biggest shakeup in the newspaper publisher's 170-year history.

Police & Nurses to sponsor Wildcats

Perth-based lender Police & Nurses Credit Society has announced it will sponsor the Perth Wildcats for the 2012-13 National Basketball League season.

FMG in two-year deal to sponsor Kookaburras

FORTESCUE Metals Group has stepped up its backing of the Kookaburras Australian men’s hockey team with a two-year deal to become its major sponsor, signing up just weeks before the gold medal favourit

Mix94.5 continues long reign at the top

Mix94.5 has come up trumps for the 100th consecutive Perth Radio Survey, despite a significant fall in listeners, ratings agency Nielsen says.

Ausdrill signs on as Hockeyroos major sponsor

Mining services company Ausdrill has signed on as the major sponsor of the Hockeyroos, Australia’s women’s hockey team, in a two-year deal that ends a long search for financial backing.

RAC starts search for ad partner

The RAC is on the lookout for a new marketing partner, launching a formal tender process to fill its creative advertising account.

Quickflix adds MGM to growing studio stable

Quickflix has beefed up its digital streaming service, signing a content deal with Metro Goldwyn Mayer Studios to distribute films to its subscribers.

Seven Group reports profit decline on media write-down

Seven Group Holdings has reported a steep decline in first-half net profit as a strong rise in earnings from its WesTrac equipment business was offset by a write down in the value of its stake in Seve

ConstructaTruck signs on with Wildcats

The Perth Wildcats have signed a six-figure, multi-year sponsorship deal with Ascot-based truck engineering and design specialists ConstructaTruck.

ThinkSmart launches $9m capital raising

Perth-based point of sale financing provider ThinkSmart has announced a profit of $6.8 million for the year ended December 31, while also launching a $9 million capital raising.

Amcom profits continue momentum

Perth-based Amcom Telecommunications has reported a 20 per cent lift in interim operational net profit, on the back of a strong performance from its fibre-based communications services business.

STW's Cannings buys into Purple

Listed company STW Group has added to its Perth media and communications interests by purchasing a 49 per cent shareholding in public and investor relations firm Purple Communications.

Quickflix completes $2.5m capital raising

Online movie rental company Quickflix has announced a $2.5 million capital raising to supplement a recent $10 million equity deal with Time Warner subsidiary Home Box Office.