Jeffrey Gitomer

Jeffrey Gitomer is an American author, professional speaker and business trainer, who writes and lectures internationally on sales, customer loyalty and personal development.

What’s your ‘drive time’ favourite?

Rather than moaning about all the time you spend in the car on the way to sales appointments, use that time to finesse your presentation.

Mirror, mirror on the wall …

Performing at your peak at all times is challenging, but regularly reaffirming your goals is a good place to start.

Post Words. Achieve Big. Build Success. Day-by-Day.

Four simple words to guide your success in 2014.

The world’s there for the taking

Is your business making the most of the opportunities presented by Google, and if not, why not?

A positive approach to overcoming adversity

The results you achieve for yourself and your business will improve if you look at the big picture.

Selling yourself: Are you a buyer?

An honest appreciation of your own strong points will help you better connect and empathise with others’.

Random thoughts, coherent message

Understanding your clients’ motivation is the best way to get them buying … from you.

Become a ‘preferred vendor’

Many companies have become smart buyers, but some have become too smart.

Really, why did you lose the sale?

Taking responsibility for your product and service level will help your sales much more than blaming others and complaining about price.

Make your sales play pay

Tailoring your sales pitch to specific customer needs can help you win business.

Times change, standards shouldn’t

Making a good first impression can be as simple as getting your spelling right.

Make yourself memorable

While many business owners understand the importance of customer loyalty, not all know how to get it.

Prepare or perish

Targeted preparation is the only way you can be confident you’ll make the sale.

Leadership by example

As you may know, I'm a regular flyer. I take about 200 flights a year.

Actions will prove your value

There have been hundreds of selling systems over the years, all designed to increase sales. I don't use them, I don't teach them, and I don't believe in them.

Engaging a wider audience

Well-developed public presentation skills enable you to connect with customers and lead your team.

‘Laws’ stand firm in new sales world

I have received a number of queries regarding to the content of my latest book, the 21.5 Unbreakable Laws of Selling, and thought I'd clarify some of the issues raised.

How high are your standards?

Great leaders don’t just lead by example – they set the standard all others at the business follow.

How leaders say ‘follow me’

The words your manager uses, and the actions that follow, provide an insight into the type of leadership they’re offering.

Past a great pointer to the future

Learning from the lessons of the past can help you form ongoing relationships with your customers, leading to more sales.

Instagram – app of the future a great connector

Making connections through social media is just the first step. Who knows where it may lead you?

Give me a reason to ‘like’ your business

It’s one thing to be liked on social media but another to use the ‘like’ to become more interactive with your customers.

The right sounds can put you in the sales zone

The music you listen to can determine your mood and your fate, and can be a great way to connect with your clients.

Want to get personal? You’ve got the power

Establishing trust with your customers is a vital element in the quest for success.

Sales success power is in your control

Every salesperson wants to think of him or herself as powerful but, if asked, would have no idea where their power actually comes from.

Sales success power is in your control

MOST salespeople fail to understand their own power. The reason they don’t get it is the overemphasis on the negative – the heavy concentration on what cannot be controlled or what is not being done.

Maintaining connections when your contact leaves

I recently received an email from a copier salesman in New York City; in fact the top rep in the country.

Who’s taking responsibility?

Surely your inability to close the deal can’t all be the buyer’s fault.

Are you focused on outcomes?

Helping clients take ‘ownership’ of what you’re offering is a sure way to build a positive sales relationship.

Mix it up and take the lead online

Getting the best out of business social media requires more of a business than just being connected.

Twitter’s benefits sell themselves

Your Twitter strategy should be focused around what will achieve the best results for your customers.



Good leaders inspire their teams

Managers can encourage or discourage sales with their policies and actions, so what makes a great sales manager?

Happiness is your decision

Opinion: Stop blaming your run of outs on others; how you respond to challenges is entirely up to you.

The science of the cold call

OPINION: Making a good first impression and then asking the right questions are two important elements of the cold call.

Self-belief key to a positive you

OPINION: This edition’s column is an extract from The Little Gold Book of YES! Attitude, first published in 2009.

most commented

Brand positioning a sales solution

For years I have looked for the best way to impart sales knowledge. I found it. Small bites. Chunks. Bits. Sales is learned one thing at a time, layered in over years.

The science of sales, the art of lunch

“LET’S do lunch. Well, let’s do lunch the right way.Too often, salespeople think that getting a lunch appointment is the victory and forget to make the sale.

The wisdom of success

Ever see an athlete on the sideline suddenly appear on camera—and the first thing the athlete does is say: “Hi, Mum”.Mothers rule. And their rules live forever.

Sales Strategy? Yes! Sales Approach? Yes! Sales System? NO!

I’m against all systems of selling. So are all salespeople. Oh, sales systems are taught all the time. In fact, almost all salespeople learn one along the way.