From working on the family farm to buying out a machinery dealership, Peter Gordon’s ownership and operation of Busselton hospitality gems The Equinox, overlooking the Busselton Jetty, and The Tides has been one of growth. He expanded the machinery dealership’s operations to Esperance and was instrumental in growing its revenue base significantly. The dealership, RAMAC Sales and Service, was sold in 2000. Mr Gordon purchased the 60-seat Equinox Café in the same year and in 2001, he began renovations that expanded its operation to 120 seats. He and wife Sharon opened their second hospitality business, The Tides, in May 2002.