Customer Service Workshop

Event Date: 
13 February 2018
Four Points by Sheraton
707 Wellington Street

Did you know, 62% of consumers have stopped doing business with a brand or organisation due to poor customer service?*

Make sure your customer service is up to scratch with the Customer Service WAy workshop, which will assist in driving business and revenue through improved customer service and sales techniques. Use the Customer Service WAy to increase revenue from:

Word-of-mouth marketing
Repeat business
Upselling your product
Cross-selling with local partners
Reduced cancellations, complaints and refunds

Standard topics covered in the workshop include:

- Service excellence (body language, attitude, communication)
- Understanding the customers’ needs
- Brand awareness and promoting local product
- Complaint handling and telephone techniques
- Upselling product and sales techniques
- Understanding the value of tourism in WA
- Understanding brand awareness in WA tourism
- “Easy, Quick and Really Helpful” principles
- *2015 Global State of Multichannel Customer Service Report

Julia joined Tourism Council WA in 2013, with many years experience in the tourism and hospitality industry. Primarily in sales and marketing within hotels, her previous employers include Accor and Intercontinental Hotels in Perth and Sydney. She has most recently spent several years lecturing in Tourism and Events at Central Institute of Technology. Julia co-ordinates the industry development training workshop program for Tourism Council WA, and delivers a range of workshops designed to assist development of tourism businesses throughout metro and regional WA.

Tourism Council WA
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