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Sean Lewer (left) and Andrew Cairns say brand fragrancing is the new force in marketing. Photo: Attila Csaszar

Innovation in the air as Crown sniffs an opportunity

Crown is hoping to provide its customers with a memorable sensory experience.

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Share Price

Closing price for the last 90 trading days
Source: Morningstar

Total Shareholder Return as at 30/11/18

1 year TSR5 year TSR
307thCrown Resorts-1%-2%
741 WA (and selected non WA) listed companies ranked by 1 year TSR relative to other companies with similar revenue
Source: Morningstar

Revenue

th-Crown Resorts$3,635.4m
80 listed non wa companies ranked by revenue.
Source: Morningstar

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