WA Business News welcomes US publisher Joe Zwiebel, who will manage the publication of a hard cover volume on Western Australian business called WA: A Land of Rising Stars. Mr Zwiebel is the publisher of Connecticut-based regional business weekly Hartford Business Journal, and his arrival in WA, with his family, is part of a newly instituted exchange program between the two publications. āIām looking forward to gaining a great deal of experience about best practice in a different market, and expect to learn things I will be able to apply immediately when I return to Hartford in May of next year,ā Mr Zwiebel said.