The state's tourism sector is reaping the rewards of a weaker dollar but more needs to be done to secure the full benefits of holiday spending and lower post-boom prices. Click through to see more on our tourism feature.
Given its vast size, selling the state as a holiday destination is a complex business; but energising those who live in WA to tell the story might be the key.
WA needs more artistic and cultural attractions that are unique to the state, and less bureaucracy, to achieve its potential as a tourism destination, industry players have told Business News.
