Nine boss Hugh Marks said the media company has resumed talks with Facebook, and is continuing talks with Google, for the digital giants to pay for its news stories.
Nine Entertainment has reported an annual net loss of more than $500 million after a challenging year when advertising earnings slumped and the coronavirus pandemic took hold.
Nine looks set to take sole ownership of Macquarie Media, with an offer unveiled on Monday that values the 6PR, 2GB and 3AW talk radio owner at $275.4 million.
Nine Entertainment has agreed to sell its regional and community newspapers for $115 million, offloading about 170 titles acquired last year in its merger with Fairfax Media.
Nine Entertainment and Fairfax Media have announced a surprise move to combine into a single $4 billion media giant they say will reach more than half of Australia through television, online, print and radio.
Nine Entertainment has snatched Australian tennis broadcasting rights from long-term holder Seven Network for $60 million per year, in the latest plot twist in the current sports rights negotiations.
Strong ratings and a dominant share of the free-to-air TV revenue market have driven a 55 per cent increase in Nine Entertainment's half year underlying profit.
