14/09/2011 - 10:28

Wesfarmers’ principal role

14/09/2011 - 10:28

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WESFARMERS has signed on as a principal partner of the West Australian Symphony Orchestra for 2012 in a five-year role that will significantly increase its level of support.

When Wesfarmers Arts signed on as a sponsor in 1998, it was for a basic sponsorship of WASO’s pre-concert talks, a 14-year commitment that earned it a nomination for the Australia Business Arts Foundation Commitment Award.

Wesfarmers now supports the orchestra across its core activities as well as community, education and outreach programs; its new position as principal partner will mark the end of Emirates’ time in that role.

“We are delighted that Wesfarmers has chosen to take this long and fruitful partnership to a new level,” WASO chairman Janet Holmes à Court said. “2012 marks a milestone in the relationship between two great Western Australian institutions, as Wesfarmers Arts grows its commitment to WASO in the role of principal partner. 

“This new step forward together paves the way for a dynamic period of growth for the orchestra and its contribution to the cultural life of the Western Australian community.” 

Wesfarmers managing director Richard Goyder said a great orchestra was the pride of its people and WASO carried that mantle for WA.

“WASO has the capacity and talent pool to be among the world’s best and Wesfarmers can make a significant contribution to that goal,” he said.

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