Seeking Online

INTERNET recruitment services are remaining the province of younger business managers, a survey by online recruitment house Seek has found.

The Seek survey found that managers of small to medium-sized enterprises that were aged under 40 were more likely to use Internet job boards, whereas older executive were tied to more traditional recruitment means.

National Business Institute of Australia director Murray Cree said SMEs were finding Internet advertising to be very cost effective.

“Research shows that when staff numbers reach about 30 the management of overheads and costs becomes a major issue,” he said.

“For the cost of a standard display advertisement in a daily newspaper a company can place 10 advertisements on the Internet.”

Mr Cree said older business managers were starting to realise that a change had to be made.

“When you think about it, this isn’t a first. Just two years ago, with the introduction of the GST, businesses had to update their accounting systems and the sales of MYOB and Quicken went through the roof,” he said.

Seek CEO Paul Bassat said the availability of Internet recruitment had created a shift away from the traditional print form of job advertising.

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