Rebranding’s an evolution, not revolution

THE term ‘rebranding’ is frequently misunderstood by those outside the marketing sector as involving little more than the creation of a new ‘look’.


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Share Price

Closing price for the last 90 trading days
Source: Morningstar

Total Shareholder Return as at 29/03/18

1 year TSR5 year TSR
116thGage Roads Brewing Company87%-11%
173rdSmart Parking60%12%
428thInternational Equities Corporation0%46%
711thAlexium International Group-47%32%
716 WA (and selected non WA) listed companies ranked by 1 year TSR relative to other companies with similar revenue
Source: Morningstar

Share Transactions

$100k Issued
$372k Issued
$128k Issued
Total value as at the date of the transaction
Source: Morningstar


64th↑Gage Roads Brewing Company$28.5m
68th↓Smart Parking$24.7m
69th↑Alexium International Group$24.0m
72nd-International Equities Corporation$19.5m
237 listed industrial companies ranked by revenue.
Source: Morningstar

Remuneration from Gage Roads Brewing Company

269thJohn Hoedemaker$440k
395thAaron Heary$323k
577thMarcel Brandenburg$230k
Ranked by total remuneration from all listed WA companies

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