Professional accounting body takes new name

Australia’s largest professional body has a new name.

CPA Australia is the new company and business name for the Australian Society of Certified Practising Accountants.

The organisation represents over 90,000 professional accountants and business advisors in Australia and South East Asia.

The decision was announced on 13 April following a vote by members at the organisation’s annual general meeting in Surfers Paradise, Queensland.

Seventy-five per cent approval was required for the special resolution to be passed.

“CPA Australia is a contemporary name that reflects the strength and credibility of the CPA brand,” said new national president Joycelyn Morton.

“CPA has up to 91 per cent recognition within the business community and the general public, so by choosing CPA Australia as our organisation’s new name we capitalise on this equity.

“The new name also recognises that a large and growing number of our members no longer work in hands-on accounting roles.

“Many work in the full spectrum of management roles such as CEOs, managers and management consultants and in fields as diverse as information technology and financial planning.

“CPA Australia is a major step forward and supports our mission to position CPAs as leaders in finance, accounting and business advice.”

Ms Morton took up the role of national president on 1 April 2000 following a long history of involvement with the organisation.

She was elected to the NSW Divisional Council in 1987 and in 1995 was the first female President of the NSW division.

She has held positions on many CPA committees as well as on the Australian Council of Professions and the consultative committee for the Tax Law Improvement Project.

Ms Morton is general manager taxation for The Shell Group of Companies in Australia, based in Melbourne.

Previously, she was group taxation manager for the Woolworths Group of Companies and prior to that taxation manager with Coopers & Lybrand in Sydney.

During her twelve month presidency, Ms Morton will play a key role in the continued positioning of CPAs as leaders in finance, accounting and business advice.

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