“Tabloids Losing The Readership War” (November 16 – 22) by Joe Poprzeczny failed to mention the cost to the consumer as another reason for falling circulation of The West Australian and the Sunday Times.
“Tabloids Losing The Readership War” (November 16 – 22) by Joe Poprzeczny failed to mention the cost to the consumer as another reason for falling circulation of The West Australian and the Sunday Times.
The highest percentage of people who read every day are pensioners like me, who have watched the price increase go beyond our capacity to pay. As with every product that increases its price, many/most pensioners and other low income people simply cut-down or do without!
The daily West at $0.90, The Saturday West at $1.75 and the Sunday Times at $1.50 comes to $7.75 weekly out of our meagre income… or $403 a year! These papers may be worth the price… but people will react adversely if they can’t afford them.
A low income pensioner
(Name and address supplied)
Subscribe today for award-winning, unbiased and trusted journalism