Pay for play

THE announcement this week of a payment scheme for the interactive games is good news for Perth’s Burdekin Pacific Limited.

The company, which has a 19 per cent stake in Two Way TV Australia, has announced a five-year agreement for Two Way TV to provide Austar with an expanded interactive TV games service. Chief executive of Burdekin Pacific Limited, Gino Vitale, said the main advantage of the deal was that Burdekin Pacific Limited would receive money with the introduction of game charges.

“Until now Austar has provided these games free of charge. It will now be a play by pay basis and it’s had amazing success in the UK,” he said.

As the owners of Ice Interactive, a developer of sports games and interactive advertising, part of the Burdekin Pacific Limited investment package included the supply of Ice Interactive employees to develop the UK software to the Australian market.

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