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Jeff Broun says companies planning to crowdfund need lots of preparation. Photos: Attila Csaszar

Crowdfunding to offer new equity opportunity

The concept of crowdfunding is nothing new to many micro and small businesses, and those operating in the startup sector, but the way it applies will change from September 29.

From that date, unlisted public companies with annual turnover and gross assets up to $25 million will be able to issue shares to the general public.

The process will be similar to companies issuing a prospectus to raise capital ahead of a listing on the ASX, but in a way designed to make life easier for smaller businesses.

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