Case study: Blind faith works for rebranded Yahmo

The word Yahmo may be unfamiliar to most people, but a rebranding exercise by Western Australian blinds retailer Blinds Direct in November 2006 has given it a whole new meaning.


(existing subscribers)

The password field is case sensitive.
Request new password

Add your comment

BNIQ sponsored byECU School of Business and Law


6th-Australian Institute of Management WA20,000
7th-Murdoch University16,584
8th-South Regional TAFE10,549
9th-Central Regional TAFE10,000
49 tertiary education & training providers ranked by total number of students in WA

Number of Employees

BNiQ Disclaimer