Bunnings’ strength is its three pillars

Biggest range, lowest prices, and good service are three brand pillars that underpin the Bunnings Warehouse business.

Consistent branding of these key attributes through its catalogues and mass media advertising, delivering on the brand promise, and massive growth in retail outlets gives Bunnings Warehouse a formidable profile in Australia and New Zealand.

The hardware retail giant has beaten BankWest to take number one place in WA Business News’s annual advertising industry survey of the State’s most recognised brands.


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BWP Trust (BWP)

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