Award entry work pays big dividend

ENTERING award programs is good for business, according to a former Family Business Award winner.

Compac Marketing director Alan Green, who operates the company with two other families, won a Family Business Award last year and has nominated Pursuits Group in this year’s award.

He felt Pursuits deserved the recognition and to have its profile raised both locally and nationally.

“Four years ago they thought they could give better community nursing and home care. It’s grown from four people to 120 and they also have a personnel company. It’s a huge success story,” Mr Green said.

“They are expanding into regional country WA plus have an opportunity to expand over east.”

Mr Green said the time that he and his fellow business owners devoted to entering award programs paid off because it helped lift his company’s profile locally, nationally, and internationally.

The Joondalup-based business has also won a Telstra WA Small Business Award.

“It’s definitely helped us, even now when we’re moving into New Zealand,” Mr Green said.

He said the company was opening an office in New Zealand to accommodate expected work from an Australian company expanding across the Tasman.

The company is also completing a major project for Foodland (FAL) and has completed 37 stores of its 40 store contract to re-badge Franklins supermarkets across the eastern seaboard.

It project managed the 1994 R&I change to BankWest, which involved re-branding nearly 300 branches over two weekends. Compac is in the process of signing a deal to re-badge a major publicly-listed company.

Pursuits Group director Patricia Tassell said the company began as a career counselling and personnel service in 1998 but now included a home-care and community nursing company and a training company.

The company has gone from a $91,000 profit in 1998-99 to $1.26 million in 2000-01.

“The counselling business became a bit slow in 1998 and I branched out into house cleaning, gardening, and community work. We began placing casual staff to provide home care and that has since become Home Care Pursuits,” Ms Tassell said.

“We have more recently become a community nursing provider and are able to assist people at home. Previously it was just home care but we could not give medication. Now we can.”

Ms Tassell’s daughter works as the company’s operations manager, her son works as the home and garden maintenance coordinator, and her sister is a bookkeeper.

They have entered this year’s Family Business Awards in the first generation category.

The award winners will be announced at a gala function on September 12 2002.


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