Steve Ayles has extensive global experience in the field of commercial sports business having worked in the UK, Asia, New Zealand and Australia. He held senior executive positions in sport for over 20 years including as chief commercial officer of the PGA of Australia, International Tennis Federation (London), commercial director at Tennis Australia, Australian Open Tennis Grand Slam in the Asia Pacific region, chief executive of Tennis Queensland, and tournament director of combined ATP/WTA tennis events. Mr Ayles holds a Master of Business Administration and Master of Commerce from the University of Queensland, including achieving the Dean’s honour list. He also had articles published in several sports journals and was a recipient of Telstra Strategies for Success award. Mr Ayles spoke and presented at conferences across the Asia Pacific region.