Ms Singh started her career in media at JWT India (Hindustan Thompson Associates). In March 1993 she moved to JWT Indonesia to stabilise and grow its media function. She moved to client servicing and became the General Manager in 1998. She joined the newly launched Mindshare in 2000. As Managing Director and then CEO, she built GroupM to be the leading media agency. She sits on the advisory board for the Asia Pacific Media Forum and the McKinsey YLI Young Leaders Indonesia initiative.