Olivia Wirth joined Qantas in 2009 and has held several positions including the role of chief customer officer; group executive for brand, marketing and corporate affairs; and group executive for government relations and corporate affairs. She became chief executive of Qantas Loyalty in February 2018 but will be leaving the airline in February 2024 to pursue other opportunities.
Prior to Qantas, Ms Wirth had held senior executive roles for a number of organisations including lobby group, the Tourism and Transport Forum, and the Australian Tourist Commission.
She has been on the boards of UNICEF Australia and the Great Barrier Reef Foundation.