Michael Paul is the founder of PACK & SEND Systems and has been the company's director and chief executive since its incorporation in February 1993. In 2009, Mr Paul was elected to the National Board of Directors of the Franchise Council of Australia, the peak body that represents the $144 billion franchise sector in Australia. In 2012, he was appointed chair of the Franchise Council of Australia and remained in that role until December 2014, and was reappointed as chair of the Franchise Council of Australia from September 2015 to March 2016. He remained a director of the Franchise Council of Australia up to October 2017. In October 2018, Mr Paul was inducted into the Australian Franchising Hall of Fame.