George “Ben” Binninger is the chief executive of Potash Minerals’ potash investments subsidiary, Citadel Capital Holdings and was appointed a non-executive director of Potash Minerals in October 2011. Mr Binninger brings an unusual combination of global management, strategic positioning and financial expertise with hands-on operating experience in chemicals, energy, materials, environmental, mining and consulting. He has commercialised novel technologies and developed new products and businesses. His broad functional background includes sales, marketing, distribution, operations, technology, planning, financial and business development.