Ashley Reid has more than 20 years of experience across a broad range of community services. He is the chief executive of Cancer Council Western Australia. Prior to this, Mr Reid was chief executive of Ngala for five years. Mr Reid had held executive positions at MercyCare working with Family and Community Services, and governance positions with Joondalup Youth Support Services, and the Australasian Association of Parenting and Child Health. He is a member of CEWA, a graduate of the Australian Institute of Company Directors, and a Fellow of Leadership WA.