Ms Pessoa has been a Partner at Brunswick Group. She is a Partner of Black-Key Participacoes SA. She is also the founder of Avanti SC. Ms Pessoa previously served in roles during her 18-year career at the Globo Organizations, most recently as the Chief Financial Officer from 2001 to 2011 and New Business Director from 2008 to 2011 of Infoglobo, the newspaper, Internet and information services business of Globo. She also served as a Director of Globo's subsidiaries including Valor Economico, a financial newspaper in Brazil, and Zap Internet, an online classified service in Brazil, from 2001 to 2011 and as a Director of SPIX Macaw Internet SA, an online news distribution start-up company, from 2009 to 2011.