Catie Low

Catie started her journalism career at Business News before broadening her experience with a stint as the commercial property editor for The West Australian. During this period she also covered the retail, technology and healthcare sectors, before shifting into the role of fashion editor for two years.
Catie then took a break from reporting to have a family, and returned as a regular contributor to Business News in early 2016.

Sign on the dotted line

Sign on the dotted line

By Catie Low

THE beginning of a brash new trend in advertising has been heralded by a giant pair of legs in vivid red shoes in the Perth CBD.

15 May 2001
303 makes account bid

303 makes account bid

By Catie Low

IN a bold move, local advertising agency 303 has dumped its $2 million client the TAB to join the chase for the Burswood Resort Casinobusiness.

15 May 2001
Marketing to the baby boomers

Marketing to the baby boomers

By Catie Low

THE power of the baby boomer generation in shaping the media was graphically illustrated this week with the release of the results of the third radio ratings survey for 2001.

15 May 2001
Cold shoulder follows record hot pursuit

Cold shoulder follows record hot pursuit

By Catie Low

A RUSTING blue vessel was escorted into Fremantle Port this week to face allegations its crew took $1.5 million worth of Patagon-ian toothfish from Australian waters near Heard Island.

08 May 2001
Stations settle after initial ratings stoush

Stations settle after initial ratings stoush

By Catie Low

MIX 94.5 has retained its dominant position in Perth’s hard fought radio ratings wars, claiming 22.7 per cent of the market or more than half a million listeners every week after one of the sector’s most tumultuous periods.

08 May 2001
Fast food in fresh pitch to café culture

Fast food in fresh pitch to café culture

By Catie Low

THE fight for the fast food dollar has never been more competitive or complicated, as the traditional players are forced to look to new markets to compete with the burgeoning ready-to-eat sections in supermarkets.

01 May 2001
Logging concerns dismissed

Logging concerns dismissed

By Catie Low

THE Forest Products Commission has dismissed concerns the Government will be unable to honour the existing forest product contracts following the cessation of logging in old growth forest in WA.

01 May 2001
Sizing up the fashion market

Sizing up the fashion market

By Catie Low

FASHION and good design shouldn’t be the exclusive realm of women who measure up to a perfect size 10.Local business woman Victoria Neil is taking her passion for clothes designed for “real women” to Sydney for Mercedes Fashion Week this month.

01 May 2001
Finding balance in your business

Finding balance in your business

By Catie Low

THE Australian workforce is currently comprised of four different generations who have grown up in entirely different social and cultural conditions.

01 May 2001
National award win

National award win

By Catie Low

TWO WA women developing an Internet-based scientific analysis business have won a national business award for strategy and enterprise.

01 May 2001
Booking into success

Booking into success

By Catie Low

WHETHER it’s the financial rewards or the romance of books, or even a blend of both, a new franchise opportunity in book retail has provoked a big response in WA.

01 May 2001
ABA to rule on band deal

ABA to rule on band deal

By Catie Low

INVESTMENT worth up to $800,000, including a brand new FM transmitter, might be just the sweetener needed to convince Curtin Radio to do a deal with local commercial AM radio stations.

01 May 2001
Promoter hits a high note

Promoter hits a high note

By Catie Low

BASIL Scaffidi may not be a familiar name among music and movie fans but the Perth born businessman has knocked the elite of Australia’s entertainment industry’s off the earnings perch.

24 Apr 2001

Pages

Subscribe today for award-winning, unbiased and trusted journalism

Subscription Options