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Tony Jaques

Holden’s advertising campaign misses the mark

In the shadow of its worst ever annual sales figures, Holden is persisting with an extraordinary advertising campaign to “explain” its decision to cease car making in Australia by 2017.

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Holden’s advertising campaign misses the mark

In the shadow of its worst ever annual sales figures, Holden is persisting with an extraordinary advertising campaign to “explain” its decision to cease car making in Australia by 2017.