It may seem hard to believe that one event can deliver a strong sales force a valuable contribution to the local community while also achieving strategic marketing objectives.
It may seem hard to believe that one event can deliver a strong sales force a valuable contribution to the local community while also achieving strategic marketing objectives.
However Lucy Robertson, incentive and event manager at Debrett’s claims: “Not at all”.
Ms Robertson joined the Perth market with comprehensive international experience. Her most recent speciality is strategic event marketing.
With the refinement of budgets to ensure that marketing objectives are delivered in the most effective manner, bespoke events are now created to address specific issues and have become viable, profitable and successful applications of marketing principles.
Ms Robertson brings an innovative approach to events, effectively combing two budgets to deliver objectives that are unique to each client.
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