After 12 years in the media game Carla Shearman plucked up enough courage to establish her own public relations consultancy, Shearmans Communications. Shearmans is now one of the most successful public relations firms in WA with 14 staff and an ever-growing client list. The consultancy’s success is part of a long list of triumphs for Ms Shearman. Some of her other achievements include being the first and only cadet hired by the Western Mail, being the first journalist to win Radio 6PR a ‘RAWARD’ and being the first female public relations manager for the Credit Union Association of Australia.