10/09/2008 - 14:50

Australis Aquaculture secures US deal

10/09/2008 - 14:50

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Perth-based barramundi farmer Australis Aquaculture Ltd has signed a deal with United States supermarket retailer Safeway Inc to supply its produce to all 1740 stores.

Perth-based barramundi farmer Australis Aquaculture Ltd has signed a deal with United States supermarket retailer Safeway Inc to supply its produce to all 1740 stores.

Australis will this week start supplying fresh and frozen barramundi to Safeway, which is the US' tenth largest general retailer. The company generated sales of $42 billion last year.

 

Below is the full announcement:

 

Australis Aquaculture, Ltd. (ASX: AAQ) is pleased to announce that Safeway, Inc., the US' third largest supermarket retailer and the 10th largest general retailer, will begin offering Australis Barramundi at all 1,740 of its stores this week. Australis' fresh and frozen Barramundi will be sold in the full‐service seafood case across the Safeway system, including Safeway, Vons, Dominick's, Genardi's, Randall's and Tom Thumb stores.

Josh Goldman, Australis Managing Director said, "We are proud of this milestone as Australis Barramundi has now entered national distribution in one of the US' most respected supermarket chains. The supply creation initiatives we began last year are yielding significantly increased amounts of product that we can deliver to large national retailers like Safeway. At the same time, consumers are increasingly recognizing Barramundi as a mainstream seafood choice. Together, these developments are making Australis a trusted brand and a "best choice" for delicious, safe, healthy and sustainable seafood for US consumers."

"The ability to service new customers like Safeway is an important component to meeting our FY09 sales targets," added Mr. Goldman.

National distribution of Australis Barramundi through the Safeway chain follows the Company's recent announcement that Australis Barramundi was recently selected by The Darden Group's for its 'Fresh Fish Menu' at approximately 700 Red Lobster restaurants.

STANDING BY BUSINESS. TRUSTED BY BUSINESS.

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