RooLife Group

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RooLife Group (formerly OpenDNA) provides fully integrated digital marketing and customer acquisition services focusing on driving online sales of products and services for its clients. Powered by the Group’s hyper personalisation and profiling Artificial Intelligence System, RooLife provides personalised real-time, targeted marketing. With a key focus on driving sales in Australia and China the company’s online e-Commerce marketplace assists businesses to sell directly to Chinese consumers and accept payment via the WeChat and Alipay mobile payments platforms.

The company was renamed RooLife Group in December 2019, following OpenDNA's acquisition of Quality Brands International Direct and entry into the Chinese market.

Contact Details

68 Milligan Street , PERTH WA 6000
08 6444 1702
roolifegroup.com.au

Lists and Charts

Share price

RooLife Group
Closing price for the last 90 trading days
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Total Shareholder Return as at 01/07/25

Rank Company 1 Yr 5 Yr
283rd Sipa Resources 11.58% -24.43%
284th DXN 11.55% -21.39%
285th RooLife Group 11.1% -24.08%
286th Emerald Resources 11% 48.87%
287th Firebrick Pharma 10.67% 0%
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775 WA (and selected non WA) listed companies ranked by 1 year TSR relative to other companies with similar revenue
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Revenue

Rank Company #
78th Up Alexium International Group $10.91m
79th Up RLF AgTech $9.97m
80th Up Entyr $9.60m
81st - RooLife Group $9.59m
170 public companies - industrial WA ranked by total revenue
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Company Share Transactions

26/05/25
Issued
RooLife Group
26/05/25
$50.00k Bought
RooLife Group
26/05/25
Issued
RooLife Group
Total value as at the date of the transaction
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