USER FRIENDLY: James Garnaut (left) and Jay Hollywood wanted to build an online florist that men felt comfortable using.

App/tech business of the week ~ FlowerBros

What? ~ Buy flowers online, easily. In an otherwise crowded marketplace, this new e-commerce store tries to reduce clicks required and make it as easy as possible to for men to use. A subscription model will be rolled out in late 2016, which will enable users to pre-order flower deliveries on important dates such as birthdays, anniversaries and Valentine’s Day.


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Thanks for the feature Charlie!

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Startup Launch Date

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31st-Upstart Academy02 May 2016
32nd-FlowerBros21 Apr 2016
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