App/tech business of the week- SWAN Systems

What?

SWAN Systems is a web-based soil moisture measurement and monitoring decision support system that collects automatically logged data from sensors. The platform is configured for the user’s crop type, soil type, location and management targets. The product uses telemetry to receive a range of data inputs including seven-day (site specific) weather forecasts, actual irrigated volumes applied, and soil moisture readings. Swan Systems’ proprietary algorithms then process the data to inform the user as to the right time and amount of water to be applied. 

Where?

Users can access the platform at www.swansystems.com.au

Who?

Founders Tim Hyde, Rod Campbell and Ivor Gaylard have more than 75 years’ combined experience in the agriculture sector, and the broader team of seven has a depth of expertise across agronomy, plant biology, finance and IT.

Quote

“Swan is a product of its time and place with WA being one of the driest states in the world’s driest inhabited continent. This necessitates water efficiency planning to be at the forefront of all that we do,” Rod Campbell said.

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Investment to date of more than $2.5 million has come from founders, family, friends and co- workers in addition to funding support from both the WA government and the federal government through the AC program.

Users of the Swan Systems platform include Pardoo Station in the Pilbara, Rottnest Island Golf Course, Total Eden at the Lend Lease development at Alkimos, City of Melbourne and SA Water.