Effective Media Releases

8mmedia’s Thomas Murrell will host a seminar titled Writing and Pitching Winning Media Releases on Wednesday August 11 at the WA Club.

The seminar is designed for those who work in marketing, sales, promotions or management and aims to better skills in writing and preparing media releases.

Outcomes of the seminar include discovering what news is and how to make your release newsworthy and media friendly, the requirements of different media – radio, television, print and the internet, how to formulate your media release – and get the appropriate angle for the right medium, and writing releases that get published and read.

Also on the agenda are how to market your message – efficiently and effectively, what to say and how to pitch when you speak to the media, and the seven secrets of E-media releases.

Presenter Thomas Murrell is a business educator, media consultant and author of Media Fundamentals: 8m’s Essential Media Kit.

Mr Murrell spent 12 years with the ABC as a reporter, presenter, executive producer and senior media executive.

To register for this event go to www.8mmedia.com or email Mr Murrell on 8m@8mmedia.com.