94.5 still on top

Tuesday, 7 August, 2007 - 22:00
AUSTEREO’S mix 94.5 has retained its crown as Perth’s most popular radio station despite a 1 per cent fall in total audience share, while Southern Cross Broadcasting’s 96FM looks to be catching up. Mix’s 1 per cent fall comes after the station’s total audience share fell 2.9 per cent in the previous Nielsen Media research survey, with the station now reaching 16.8 per cent of Perth listeners. In the survey, which covered the period from May 6 to June 9 and June 24 to July 28, 96FM’s total audience share rose 1 per cent, making it Perth’s second most popular station with 12.5 per cent of total audience share. ABC720 was pushed into third place with 11.9 per cent. An 0.8 per cent rise pushed Austereo’s 92.9 into fourth place overall.