Stakeholder Best Practice: how to drive organisational change through co-creation

Event Date: 
19 March 2019
Curtin University
137 St Georges Terrace

Effective stakeholder identification and engagement gives your business a competitive advantage by broadening its organisational capabilities and providing new market opportunities.

This Masterclass in stakeholder best practice teaches you how to identify stakeholders, and introduces you to a proven method for effective stakeholder management to drive business success. This highly practical program is taught by Professor Fran Ackermann, an internationally recognised researcher and teacher in the field of business strategy. This masterclass offers you the rare opportunity to learn from targeted case studies and provides you with a clear plan to get positive outcomes from your stakeholders.

You will:
• come away from the day with tools and techniques to identify your stakeholders and manage them effectively
• come away from the day with the beginning of your stakeholder management plan. You will produce a map of your stakeholders, revealing the breadth of stakeholders, their relationships and effective management options
• understand the need for stakeholder management in today’s global world – both those within and external to your organisation.
• recognise that active stakeholder management will increase your organisation’s chance of strategic success
• gain competency in key tools and techniques to support stakeholder identification and management
• identify and assess the impact of formal and informal relationships between stakeholders
• apply a systematic process for the management of stakeholders and produce a ‘map’ revealing the breadth of stakeholders, their relationships and management options
• learn to design effective stakeholder collaborations and acquire specific methods and frameworks for partner selection and management
• understand that there are competing demands made by stakeholders, that stakeholders view the world through many different lenses (ie. have different interests informed by their goals), and that stakeholders have varying levels and forms of power.

Curtin Business School, Executive Education
08 9266 4555
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