Morning Startup - Extreme Lean Startup with Customer Development

Event Date: 
20 May 2015
45 St Georges Terrace

Dr Ashley Aitken - Extreme Lean Startup with Customer Development

Ashley is an entrepreneur, innovator, academic and IT professional. He is a principal at Innovately and the CEO and cofounder of Acavista, which offers totally flexible and industry relevant higher education to experienced learners.

He has been trained by Steve Blank (The Startup Owners Manual) and runs the weekly Lean Startup Perth Meetup group.

The Lean Startup approach with Customer Development is based on the experience and work of Eric Ries, Steve Blank, and others. It has radically changed the process of commercialisation of innovation in startups and organisations of all sizes, sectors and maturity levels. More than most stakeholders realise.

The presentation will include:

• Some of the key principles behind Lean Startup and Customer Development.

• Some examples of the process in action, particularly using the build-­measure­-learn loop to validate hypotheses (or not).

Morning Startup Perth
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