AIM WA Sundowner - Strategy is Dead...Long Live Strategy

Event Date: 
25 July 2018
Australian Institute of Management WA
76 Birkdale Street

In this interactive session, Allan Trench will explore both the fundamental principles of business strategy and also the ‘imperfect’ practicalities of enacting successful strategies in contemporary business. Rational strategy formulation will be examined using different frameworks and case studies. The question of whether ‘irrational’ strategy truly exists - and whether it works - will also be discussed.

Key focal points during the session will include:
• Making great strategy recommendations
• How to create a strategy platform in sixty minutes
• An audience quiz that asks “Do you know your corporate capabilities?“

Join us for the latest thinking from strategic management theory. This event can be used to gain CPD points. Attendance at this event includes drinks, canapés and time for networking.


About the speaker:
Allan Trench FAIM, MBA Director, Professor
Professor Allan Trench is an MBA Director at the UWA Business School and also Adjunct Professor in Earth Sciences at UWA. He has 30 years of academic and industry experience, is the author of 10 books and has published over 50 peer-reviewed journal publications. Allan is a former McKinsey & Company consultant and has held senior roles with Woodside, Barrick Gold and WMC. Allan serves as a director of several ASX-listed companies. He holds degrees from London,Glasgow, Oxford and Curtin Universities.

08 9383 8000
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