07/06/2018 - 10:30

Summit’s $20m HQ a style hub for clients

07/06/2018 - 10:30

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The state’s residential builders may have struggled through a slowdown in activity in recent years, but that hasn’t stopped Summit Homes Group from pushing ahead with its $20 million investment in a new headquarters and client hub.

Summit’s $20m HQ a style hub for clients
The new head office in Myaree, which comprises a studio showcasing fittings and fixtures, was formally opened last week. Photos: Summit Homes Group

The state’s residential builders may have struggled through a slowdown in activity in recent years, but that hasn’t stopped Summit Homes Group from pushing ahead with its $20 million investment in a new headquarters and client hub.

The group formally opened its two-storey 5,000 square metre office space, which includes an 800sqm client hub branded The Style Studio by Summit, last Thursday.

More than 250 staff will be based in the Myaree building at 242 Leach Highway, which adjoins its previous head office (now up for lease) and manufacturing warehouse on McCoy Street, where granny flats and second storey additions take the organisation’s total landholding to 27,000sqm.

Summit Homes Group managing director David Simpson said the $20 million build marked a new era for the Western Australia-owned and operated business, which has had its headquarters on the same site since 1982.

“We’ve built more than 40,000 homes over the past 40 years,” Mr Simpson told Business News.

“It ($20 million) is a considerable investment because we’re confident in the future of the business.”

The group is the fifth most prolific residential builder in the state, as ranked by number of homes starts on the BNiQ Search Engine, with more than 700 new dwellings built last financial year.

The new office space includes meeting rooms, a breakout rooftop terrace and end-of-trip facilities, with The Style Studio featuring a range of home finishes (largely from local suppliers) including tiles, tapware, flooring, window treatments; it also has three working kitchens.

 

Summit Homes Group general manager for metro, Tony Harvie, said the studio was designed to make the home building and renovation selection process seamless and interactive, showcasing the styles of interior design and furniture firms such as Modern Edge, Luxe Style, Urban Natural, Hamptons Living and Simply Scandi.

The names of products, materials and mood boards are labelled, with visitors guided by an in-house concierge and able to take information postcards home.

The space caters to customers of the group’s home brands – Easystart Homes, New Generation Homes, Summit Homes, Summit Projects, Summit Granny Flats and Summit Home Improvements – and also the general public.

Mr Simpson said these features made The Style Studio unique in comparison to other homebuilders, with patrons able to visit without needing an appointment or being a signed client.

The studio also differed from the traditional showroom and display home, he said.

“Rather than including samples out of context on a wall, effort has been made to integrate the fittings and fixtures wherever possible,” Mr Simpson said.

“At The Style Studio, our doors are open for people to come in, grab a coffee and walk around and feel inspired.”

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