App/tech business of the week ~ FilteredHQ

What? ~ FilteredHQ is an online subscriptions platform that tracks emerging technology, business models and global startups.

Clients include investors looking for startups, information on new technologies, inspiration for internal innovation and keeping a closer eye on potential disruptors, which may require a review to company strategy.

Key metrics tracked include funding rounds, employee growth, news mentions, web traffic, business models, founder quotations and company overviews. This information is curated from a number of vetted feeds.  

Where? ~ Website www.filteredhq.com

Who? ~ Co-founders Nick Teulon (business development) and David Smit (technical)

Quote? ~ "We’ve put together a dashboard that acts as a company’s outsourced disruption analyst and keeps executives up to speed on emerging trends,” Nick Teulon said.

News/$ ~ RAC was FilteredHQ’s initial client, and the company has since worked with Bupa, RACV, IAG and a venture capital fund.

The global market research industry is worth $US40 billion. FilteredHQ is concentrating on the insurance industry then will be branching out to other industry sectors.

The company has raised $80,000 in seed funding to date, is a graduate of the Vocus Upstart technology accelerator, and claims to be one more client away from profitability. The company was founded in Perth in 2016 and has since relocated to Melbourne.

FilteredHQ launched in August 2016 and is ranked #12 in the BNiQ Startups list