App/tech business of the week - Covocate

WHAT? ~ Covocate provides algorithm-based candidate screening services for companies seeking to hire new staff.

The service claims it can identify the best recruits based on how they fit within the organisation.

Research has shown this approach can work much better at the early stages than relying on resumes and cover letters.

WHO ~ Co-founders Darren Harlock and Leslie Delaforce

WHERE ~ Covocate.com

QUOTE ~ “We researched and reverse engineered best practice from the world’s elite companies, then systemised it for easy deployment" -Darren Harlock

$ ~ The company has been bootstrapped through its research and deployment phase, is now growing in several offshore markets, and will be looking at funding options for next-stage development in the coming months.

MARKET ~ Covocate.com is also a registered indigenous business, which opens up a wider and more diverse talent pool for companies to employ. Early growth has been promising and the company is expanding its sales teams in Asia and America. Mr Harlock won a Startup Weekend in Perth earlier this year.

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Covocate launched on June 3 2015 and is ranked #11 by startup date on BNiQ Startups List